Launched in February 2008, AATH is India's first and only 24 hour Premium Bengali Movie Channel. In a short span of time, it has achieved a Cable & Satellite penetration of 61.2% and is currently viewed in over 3.07 million homes in West Bengal

With a library of over 1000 contemporary and classic movie titles, AATH not only has the biggest Bengali movies library in India, but also the best Uttam Kumar movies in its fold. AATH premieres one movie every week round the year